Posts Tagged ‘google’

GDPR: Time to Panic?

GDPR

Aimée Olley, Our Data Protection Officer provides some timely GDPR advice. The deadline for hotels to comply with the new General Data Protection Regulations is fast-approaching. By the time this article is published, it may have already landed at our doors. So, should you be panicking? Aimée Olley, Data Protection Officer for Great National Hotels and Resorts…

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Google’s SERP Changes: A Watershed Moment for Hotel Brands.

Google Serps

David Collins, Co-Founder & Chief Operating Officer at The Great National Hotels and Resorts Group discusses how things are about to become equally challenging and interesting for hotel marketers as Google’s SERP changes start to make their impact.  Earlier this year, Google ‘unveiled’ plans to change the layout of their search engine results pages (SERPs for short)…

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